Quick guide: the 5 steps to successfully improve your digital lead generation.
Success factor Content: key factors to be considered when curating content to generate quality leads.
At a glance: a detailed overview of different lead types. Outbound vs. Inbound? MQL, SAL or SQL?
In the past two years, the B2B customer journey has shifted more than ever before into the digital world. According to the latest MC Kinsey figures, about 70% of the B2B buyer journey now takes place digitally. As a result, the demand for digitally acquired leads grows as they are the basis for successful sales activities. In this whitepaper we show you how to improve your lead generation.
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