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With immediate effect, the Munich-based B2B Media Group and Berlin-based Aumago are joining forces. The merger creates one of Europe’s largest B2B database ecosystems, with a total of over 70 million Business ...
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B2B lead generation - successful even without trade fairs
Showcasing specific products to the right target audience is the daily challenge in B2B marketing. Before the Corona lockdown, many B2Bers used events and trade fairs to make new contacts and generate leads. ...
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From Click to Contract: How to Turn Raw Leads into Revenue
Clicks are cheap. Contracts are what we are all chasing. The new playbook for transforming interest into signed deals.
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