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With immediate effect, the Munich-based B2B Media Group and Berlin-based Aumago are joining forces. The merger creates one of Europe’s largest B2B database ecosystems, with a total of over 70 million Business ...
August 8, 2019
Showcasing specific products to the right target audience is the daily challenge in B2B marketing. Before the Corona lockdown, many B2Bers used events and trade fairs to make new contacts and generate leads. ...
August 28, 2020
What every consumer feels in themselves is also becoming increasingly apparent in the business environment: the B2B customer journey is increasingly shifting to digital. According to the latest MC Kinsey ...
July 28, 2021