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The B2B Media Group and Aumago merge to become Europe's leading B2B Audience Network
With immediate effect, the Munich-based B2B Media Group and Berlin-based Aumago are joining forces. The merger creates one of Europe’s largest B2B database ecosystems, with a total of over 70 million Business ...
August 8, 2019
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B2B lead generation - successful even without trade fairs
Showcasing specific products to the right target audience is the daily challenge in B2B marketing. Before the Corona lockdown, many B2Bers used events and trade fairs to make new contacts and generate leads. ...
August 28, 2020
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B2B Social Media Study 2020: LinkedIn remains the leader
LinkedIn, Facebook, XING and Co. are no longer a nice-to-have but a must-have for B2B marketers. They are an elementary component of digital communication, which has gained momentum especially during and after ...
October 23, 2020